Uncategorized 07 Sep 2008 01:37 pm
Price: $6,999
Bitstream recently broke the news that the 65-inch LaserVue laser TV, shipping later this month to select Mitsubishi Diamond retailers, will retail for $6,999. While this price does not come close to some of the early and overly-optimistic price projections by Novalux et al., this confirms Mitsubishi is targeting the high-end big screen market. Is the market ready for a 130-pound, 10-inch deep RPTV costing $7,000, while domination by cheaper flat screen alternatives is all but a forgone conclusion? A larger 73-inch LaserVue is planned to be released prior to Christmas.


on 08 Sep 2008 at 6:46 am 1.Lee H said …
I wonder if that is MSRP or market price? $6999 is very expensive. Maybe they’ll will do the same as the iPhone – start high then may a large price cut afterwards.
on 08 Sep 2008 at 9:53 am 2.Paul said …
I have to agree, that does seem high. It’s much larger than what I want so if they release smaller it could be on par with what I’m looking to spend.
I wonder if there is a market for tv’s that large and at that price. I’m hoping that once they are finally released the reviews will be really positive to justify all this waiting. =)
on 08 Sep 2008 at 6:36 pm 3.jayoh said …
looks like they are definitely targeting the high end market – but if the picture is as good as they say… they just might get it!
i can’t wait to see it with my own two eyes.
on 10 Sep 2008 at 12:36 pm 4.boris said …
$6999 ha ha ha, when you can get one inch thin LCD`s
on 11 Sep 2008 at 7:37 am 5.MikeD said …
At that price point laser TV is dead. Mitsubishi just put a gun to it and pulled the trigger. There is little chance that people will migrate from technology they understand, and that everyone else has, to laser TV, when the price point is that high.
I was waiting for LaserTV for a long time. Now, I can stop waiting an buy another projection TV for 1/4 the price. At least the wife can stop complaining about the media room not getting finished!
Perhaps if this technology lives through this price point debacle, in a few years the prices will have come down and I can revisit the market.
Sorry Mitsubishi, you just lost.
on 11 Sep 2008 at 2:31 pm 6.Jervais said …
$7K is piddly to what their current target market is, which is early adopters. The people who blow money on breakthrough tech without concern of cost.
I’m not sure how many sets Mitsubishi is producing, but in early production they have to recoup some of the cost. Mitsibushi has been around long enough that the marketers came to that price point for a reason. Unfortunately, it’s out of the price range of 99% of consumers. Just like any tech, we’ll have to wait for the prices to drop as it’s widely introduced to the public as production ramps up.
on 11 Sep 2008 at 11:43 pm 7.Ken said …
OMG! that’s extremely expensive.
Still… I’d also like to see it though ^_^
on 11 Sep 2008 at 11:56 pm 8.Ken said …
…but if I were rich, looking for a 65″++ tv, I’d go for this one. It’s relatively cheaper/energy efficient as said in the article. I hope it has a vertical rate of more than 60 or 70 hz. ^_^
on 12 Sep 2008 at 9:37 pm 9.jayoh said …
early adopters always pay the premium – just look at the video card market… some pc gamers pay close to thousand bucks for a brand spanking new card, when in a year (okay, slight exageration) it goes for 10% of that.
on 13 Sep 2008 at 1:16 pm 10.Sam said …
Seriously mitsubishi?
Forget the Laser TV. I was waiting, but I guess its time to buy the LED lit Samsung. Good job killing the most promising TV tech in a long time, and losing past and future customers while your at it.
Whoever decided that price should be fired, and never given another job with any other company other than janitor or trash collector, and even still I’m not sure I wish such a low IQ worker on those industries.
on 14 Sep 2008 at 5:48 am 11.Karel Schuller said …
I have to say I expected this price range, if you look at similar sized high quality plasma or LCD you’ll find that they are either slightly above or slightly below this price range.
Mitsibushi is not a charity and they still want to make a profit and return on the R&D of this product.
You also have to look at what market is Mitsubishi targeting here at first, average consumer or high end quality freaks? I’m guessing the latter. They still have to test the water with this product as plasma and mainly LCD still dominate the market.
Never buy a new high end product when it just comes out unless you a the big fat wallet.
on 15 Sep 2008 at 1:58 am 12.m E` said …
i dont see how you could say this is a high price range. im from aus and to get a plasma tv the same size as this will cost you 10k+ (if u want a good one) so i think this is quit fair considering that this technology is better then that of any other display tech around.
this is also the first release and will get cheaper over time probably fairly quickly too. so if anyone was expecting this for under a grand you were kidding yourself
on 15 Sep 2008 at 5:10 pm 13.MD said …
Crying about the high price is silly. Ever pick up a copy of Home Theater Design? There will be plenty of early adopters more than happy to pay this price and then a couple of thousand more to have it “integrated”. And then, as we’ve seen time and time again with any new technology eventually the price drops, availability increases and everyone crying here can afford one. :p All joking aside we can all remember the price of plasma and lcd televisions when they were first introduced….MUCH higher and look where we are today.
on 16 Sep 2008 at 4:08 am 14.LaserBrain said …
Soon you can buy a 65″ LED LCD for HALF the price and TEN times thinner
goodbye LaserVue!
anyone know when laser video projection is coming? thats the only Laser product that will become a hit!
on 17 Sep 2008 at 7:05 am 15.JS said …
For some people, the quality of information received into the brain and enjoyed is what matters most. That’s why there’s a market for high-end audiophile equipment. $7k is not overpriced for the initial release of the best picture TV, and will come down soon enough.
on 17 Sep 2008 at 7:52 am 16.Paul said …
I think all this anger comes from disappointment. Many of us have been waiting over a year for this tv to come out and when we get our first piece of price news it’s not exactly what we hoped for.
I’m going to wait and see when the tv comes out. I have no interest in a 65″ tv so in some ways this is all moot for me. However what I’m interested in is the actual results. Will there truly be a noticeable improvement. If so then I will wait for smaller sets to come down to reasonable price. If not then I will go with another option. But I’ve waited this long, I can wait a little longer to see what it actually comes to.
on 20 Sep 2008 at 11:20 pm 17.Doug said …
I like the troll posts about thin LCDs. Personally I don’t give a rat’s ass about how thin LCDs are compared to this laser tv. I’m currently using a 60′ rear projection LCD tv. It’s about 10″ deep so this laser tv is about the same. As for the price, I think it’s very competitive to what is out there in this size. The best cost money, if you can’t afford it then you’ll just have to settle for something else.
on 22 Sep 2008 at 3:23 am 18.ced00666 said …
I see that Novalux announced a price of <2500$ in 2007 ! And what a surprise to discover that Laservue is in fact 7000$, three times the initial price !!! I live in Europe and I thing I have ever some years to see it come into my house !
It was a realy good dream …. thank you mitsubishi !
on 22 Sep 2008 at 11:39 am 19.JS said …
I have to agree with the complainers. Early reports said it would be under $3,000. I’ve been holding off on large Plasma for over a year to get the quality that Mitsubishi said they would deliver. I’ll guess I’ll go with the Pioneer now.
Mitsubishi, it’s not too late to correct your prices. If you want to be the Plasma killer you can easily do that with your initial price that was first advertised above. If you do that you will corner the market. You will put all other TV technologies into bankruptcy! And you will make a profit.
on 23 Sep 2008 at 6:22 am 20.JD said …
I have to agree, they even said the technology costs a lot less to build so instead of charging accordingly and taking over the market (probably selling more than they can produce), they will charge more and not sell as many units.
People who don’t have the room for it would still have bought it, everybody knows the saying bigger is better. How many people do you see already that have a monster of a TV in a tiny room?
Mitusbishi drop the price significantly and you WILL have your best sales year ever!
on 26 Sep 2008 at 9:12 am 21.Andy said …
will be $1000 in few years time. IMO
on 29 Sep 2008 at 5:26 am 22.Keith said …
I’m unable to register for the forum. Please contact me so I may join or fix the registration problem…thanks!
on 29 Sep 2008 at 5:29 am 23.Keith said …
In the mean time, any word of front screen projection unite (besides Microvision)
on 29 Sep 2008 at 5:46 pm 24.Hans said …
quote
“will be $1000 in few years time. IMO”
Sure it will but then we have OLED also, MUCH MUCH better then laser TV
just beacuse it has the word “LASER” dont mean it`s a magic performance TV
on 01 Oct 2008 at 2:22 pm 25.Luna said …
I’m sure the OLEDs will be fantastic. But isn’t the whole point to the lasers, despite the fact that they are really just rear projection TVs and aren’t razor thin, is the purity of the primary colors. It seems that expanded color capabilities along with color accuracy are the next step in TV evolution now that resolution has pretty much run the gamut. I don’t know if the other technologies are capable of reaching that of lasers, ever! I thought that color was one of the many stumbling blocks that OLED has yet to have rectified.
on 03 Oct 2008 at 6:11 pm 26.keo said …
its not so much the gamut, but the life time of the oleds laser tv is suposed to last a long time because of the lasers suposedly wont burn out but the oleds expecialy the blue have a short life expectency.
on 05 Oct 2008 at 8:24 am 27.Art said …
I waited for the Laser. When the 6999.99
price was announced I bought the Mitsubishi WD65736 on sale for 1599.00 It is an excellent DLP and I highly recommend it to anyone looking for a 65″ RPTV. Thanks a lot Mitsubishi!
on 13 Oct 2008 at 1:56 am 28.Mojo said …
What you all fail to realize is that for 7k you’re getting the latest and greatest TV technology out there and it way out performs anything else. Has anyone here ever seen a high-end high-performance set? Those start at 7k if you’re lucky! I work in the custom electronics/home automation industry and for being a first gen technology that way out performs anything out there 7k is fantastic!
I don’t even think you can get a decent 60″ Plasma or LCD for close to 7k.
http://www.sonystyle.com/webapp/wcs/stores/servlet/CategoryDisplay?catalogId=10551&storeId=10151&langId=-1&categoryId=28844
Sony has a 55″ LCD that is 7k, that’s 10″ smaller BTW and it won’t support as deep a color field as laser. Their 70″ is only $20,000. Totally comparable price range for the size/performance ratio…Open your eyes! 7k is not a bad deal, so stop pretending that you all know what you’re talking about and get your elitist heads out of your assholes!
on 24 Oct 2008 at 5:07 pm 29.tigerpaw said …
It is a fair price, I wonder if the 74″ is going to be close to $10,000. Also how fast the price will drop down…. hopefully real fast. I was hoping for a 74″ to be near $5,000 in about a year from now but that seems really doubtfull, although my current diamond 52″ DLP was listed at $5,000 and I but it for half that two years later.
on 27 Oct 2008 at 8:06 am 30.EU said …
what abour promises, that technology is mach cheeper than plasma or LCD???i wont wait more… liers